What makes us special?
We not only aim to guide you through humane and unforgettable experiences, but also to offer you the same kind of careful and generous attention you’d expect from a family member.
Let's team up!
Why Hubu?
Our purpose
To bring more love and humanity into organizations.
Our mission
To make teams more cohesive and successful by creating engaging experiences.
The meaning of Hubu
The name "Hubu" combines "hub" with an abbreviation of "ubuntu," an African philosophy that means "I am because we are." Additionally, the syllables "hu" and "bu" refer to the concept of "human business," which is central to our approach to designing games.

Meet the team

gabriel renaud
CO-FOUNDER & VP OPERATIONS
Gabriel is a proactive individual who enjoys taking action. He is always ready to step up when needed and is committed to fulfilling his commitments.

Daniel Renaud, PCC
CO-FOUNDER & PRESIDENT
Daniel is an instinctive and confident decision-maker. He is capable of quickly and accurately assessing situations and motivating people to take action.

Guillaume Muzard
CREATIVE DIRECTOR
Guillaume is a passionate idealist who constantly generates big ideas and questions to contemplate. He is a visionary who enjoys challenging the status quo.
The 6 Hubu principles
Our core principles are derived from the Ubuntu philosophy.

We are all connected.
- We are one.
- We see our reflection in the other.
- We put ourselves in others’ shoes.

We are engaged in a common vision
- We support each other.
- We go above and beyond our role for the common good.
- We are all in the same boat.

We are stronger together.
- We share our stories.
- We seek connections.
- We listen actively for a better understanding.

We generate conversations.
- If we’re wondering about it, then we must talk about it.
- We see feedback as our greatest gift.
- We avoid the unspoken; instead, we address difficult issues head on.

We courageously embrace imperfection.
- We face the unknown and take risks, in spite of the emotional exposure it entails.
- We speak up about our issues because we know that only known problems can be addressed.
- We face reality with courage and humility.

We see the good in everyone.
- We know 99% of people have good intention.
- We focus on the positive, which brings to light even more positive.
- We practice and prioritize acknowledgment.